What Is a Whiteboard Animation and How Can You Make One?
credit: renderforest Animated videos have grown in popularity among marketers and small business owners alike. Studies after studies show that animation is an excellent way to attract viewers, hold their attention, and convey a message. Animated videos, on the other hand, appear to have been a novelty a few years ago. Almost everyone now uses animation to promote their business, and standing out from the crowd of animated explainer videos, presentations, and demos is becoming increasingly difficult. Consider this: 50 of the best explainer videos compiled by HubSpot, Video Brewery, Demo Duck, and Switch Video are animated. How can we convey a message while still utilising the popular video format? The solution is straightforward: whiteboard animation. So, what exactly is a whiteboard animation? Whiteboard animation is a video style that shows static images being drawn on the screen to the viewer. Typically, the illustrations are accompanied by narration that guides the audience throug